Initiatives — SheCycling

Core Programme

The 6-Day Transformation Model

Each location hosts a six-day training programme that takes a complete beginner to confident, independent rider. We've trained women aged 9 to 66, including ASHA workers, Anganwadi teachers, Kudumbashree members, and college students.

Days 1–2: Balance & confidence
Days 3–4: Assisted riding
Days 5–6: Independent cycling
Local trainer identified and certified during the same week

6 DaysFrom first wobble to riding free

Sustainable Scale

Training of Trainers (ToT)

The real magic of SheCycling: when a learner becomes a teacher. We identify local women leaders, train and certify them, and deploy them as the trainers for their own communities — building self-sustaining ecosystems that outlast our visit.

Identify motivated local women leaders
Train, mentor, and certify within the first cohort
Deploy them to teach the next batch independently
Form a national women trainer network

Self-sustainingCommunities that teach themselves

Inclusive Initiative

"Recycling Hope" — A Journey of Inclusion

In two corners of Kerala — Thiruvananthapuram and Fort Kochi — live two children on the autism spectrum, each with their own world, rhythm, and way of expression. Recycling Hope is for them, and for every child like them.

Cycling here is not just about the bicycle. It is about discovering balance in body and mind, building confidence, and finding freedom in movement. Through patience, empathy, and adaptive teaching, the program creates a bridge between their inner world and the world around them.

Inclusion is not an act of charity, but a commitment to humanity.

Recycling Hope — inclusive cycling for children with special needs

Every childDeserves the joy of movement

Since 2022

Fancy Women Bike Ride

The power of being seen.

An international movement where women ride in vibrant colors, decorating their bicycles with balloons, ribbons, and flowers — joyfully reclaiming public spaces.

Organized by SheCycling since 2022, the event highlights that streets belong to women too. The colorful rides enhance visibility and confidently assert women's presence in public spaces, inspiring inclusivity and freedom of movement.

Fancy Women Bike Ride — women cycling in colourful outfits

VisibleReclaiming streets in vibrant color

Bold & Pathbreaking

Freedom Night Ride

The night belongs to women too.

In this powerful act of reclaiming public space, women ride through the streets at night — fearlessly, independently, and without support — challenging deep-rooted notions of restriction and vulnerability.

Widely acclaimed for its courage and originality, Freedom Night Ride has emerged as a defining movement in India, asserting women's right to visibility, mobility, and freedom at all hours.

Freedom Night Ride — women reclaiming the streets at night

24 hoursMobility without restriction

Kochi → Trivandrum • 5 Days • 6 Districts

SheCyclothon

A unique 5-day cycling expedition held November 3–8, 2025, from Fort Kochi to Thiruvananthapuram — organized by Keraleeyam Global Initiative, conceptualized by Indus Media, and implemented by SheCycling.

Led by Zeenath M. A., twelve women riders — homemakers, Anganwadi and ASHA workers, Kudumbashree members — covered six districts, visiting schools and colleges to create awareness against drug abuse while promoting health, resilience, and women's empowerment.

230 km

Distance covered

12

Women riders

SheCyclothon team — 12 women on a 230 km ride

Anti-drugAwareness across schools & colleges

Community

Sheroes Clubs & ICE Sheroes Kochi

After every training, we form a women's cycling club to ensure continued use of bicycles. From Udayamperur to Vattiyoorkavu, our clubs organize Women's Day rides, Earth Hour rides, and join larger ICE Sheroes events in Trivandrum and Kochi.

Sustained cycling beyond the 6-day training
Sisterhood, peer support & confidence
Vision: Sheroes Clubs in every Panchayat
Future: Bicycle Brigades in schools

Every PanchayatOur future vision

What's Next

Strategic Roadmap for Expansion

Scaling Plan

Expansion into Panchayats, Municipalities, and Schools & Colleges — meeting women where they live, work, and learn.

Integration

Aligning with Kudumbashree and Fit India Movement to embed cycling into existing women's networks.

Future Vision

National women trainer network and inter-state cycling missions taking SheCycling truly nationwide.

Our Initiatives